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Is this what diamond shopping is like?

SJ123

Rough_Rock
Joined
Sep 9, 2021
Messages
9
So I'm looking to purchase diamond earrings for my girlfriend. I did a bunch of google searching and found this small husband and wife team that had tons of 5 star reviews.

I got to the store and when I entered, they were fighting with some guy, it looked like he was trying to sell a diamond ring and they sort of kicked him out.
After he left they gave me their attention, but from the beginning it seemed like all they were interested in was getting me to pay as much as possible. They showed me two options:

OPTION 1
Diamond 1: Round brilliant, 5.55-5.61 x 3.60mm, 0.7 carat, F color, SI1 grade, cut good, polish good, symmetry fair, fluorescence faint, clarity characteristics crystal/cloud.
Diamond 2: Round brilliant, 5.61-5.65 x 3.53mm, 0.7 carat, G color, SI2 grade, cut excellent, polish excellent, symmetry excellent, fluorescence none, clarity characteristics cloud.
This one they told me $3775 including platinum martini setting.

OPTION 2
Diamond 1: Round brilliant, 6.41-6.44 x 3.92mm, 0.99 carat, G color, SI2 grade, cut excellent, polish excellent, symmetry excellent, fluorescence faint, clarity characteristics crystal/cloud.
They didn't have a matching second diamond but said they could find one very similar
This one they told me would be about $10,000 including platinum martini setting

After presenting both diamonds to me, I asked them what their return policy was. They told me there would be a 10% "restocking fee" if I returned them. I couldn't believe what I was hearing - if I bought $10,000 diamond stud earrings that my GF decided she did not like, they were going to charge me $1,000! They saw the look in my eye and then said actually it could be 5%. I immediately lost all faith in these people and promptly bounced.

Here are my questions:
  1. Are these price points reasonable? They seem like a bad deal based on very basic online research, but curious to get any/all feedback here.
  2. Is their return policy reasonable? I was honestly in shock and I am curious if this is actually fairly standard in the diamond world.
  3. This whole experience was a huge turn off and I am thinking about buying online. Does anyone have recommendations for a place to purchase where I can feel good about quality, prices and return policy?
 
You were smart to run out of there! And you've come to the right place. There are lots of prosumers here that can help you beautiful earrings for a reasonable price.

I just helped my cousin find some studs. I would look at Whiteflash (especially if there is a chance that you will upsize the studs one day) and ID Jewelry.

What is your ideal budget?
 
Thanks for your feedback! What are your thoughts on their pricing? What would you price those two options at?

From a budget POV, I am flexible. I am considering between $2500 - $10000
 
Welcome to PriceScope! Buckle up, because you're about to learn more information about diamonds than you ever thought existed!


For $10K you can get Whiteflash ACA, which have proven top light performance and the best upgrade policy in the industry (and no restocking fee!):



Other sellers that come highly recommended :
WolfCBI
Brian Gavin (Black line)
Victor Canera
Distinctive Gem
Diamonds By Lauren

Ask all the questions that you want to - we are here to help you find the best bang for your buck!
 
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Thanks for your feedback! What are your thoughts on their pricing? What would you price those two options at?

From a budget POV, I am flexible. I am considering between $2500 - $10000

There's no way to accurately price out those options without looking at the certs and angles.

I was just playing around and found these two sets for point of comparison. These are magnified pics of the actual diamonds. I would personally choose the larger near colorless studs:

 
Welcome to PriceScope! Buckle up, because you're about to learn more information about diamonds than you ever thought existed!


For $10K you can get Whiteflash ACA, which have proven top light performance and the best upgrade policy in the industry (and no restocking fee!):



Other sellers that come highly recommended :
WolfCBI
Brian Gavin (Black line)
Victor Canera
Distinctive Gem
Diamonds By Lauren

Ask all the questions that you want to - we are here to help you find the best bang for your buck!

Thanks for this DejaWiz. Are you affiliated with any of these companies in anyway (you work there, you have family or friends who work there, etc)?

I guess one question I have - it seems like the specs on a high level for the links you sent are lower than other options I've seen on BlueNile, Brilliant Earth etc and the earrings are at a higher price point. Why?
 
Thanks for this DejaWiz. Are you affiliated with any of these companies in anyway (you work there, you have family or friends who work there, etc)?

I guess one question I have - it seems like the specs on a high level for the links you sent are lower than other options I've seen on BlueNile, Brilliant Earth etc and the earrings are at a higher price point. Why?


You're welcome, SJ123!
No, I am not affiliated with any of them, nor do I have any acquaintances or family that do so.

These diamonds are cut and polished to very specific and tight criteria to maximize light return and performance which means that more of the diamond rough is lost (they cost more to make), whereas most other diamonds are cut to retain carat weight since that is what dictates a majority of the final price.

Here are some great learning articles to get you started for understanding the science of diamonds and why the cut matters most:

1. https://www.pricescope.com/education/diamond-cut

2. https://www.pricescope.com/education/diamond-cut/diamond-performance

3. https://www.pricescope.com/education/diamond-cut/diamond-proportions
 
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This video may help explain the difference between ideal (i.e. GIA triple excellent) and super ideal diamonds:


Since these are earrings, I think that you have more flexibility in color and clarity. For larger diamonds in rings, I would go with SI1 or higher.
 
Great video, @lulu_ma !

Made me think of Rhino's School of Rock, and here's a WF vetting he performed for a customer:

 
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$2500 to $10k is a rather wide range.

We really can evaluate those stones they showed you without their GIA reports and up close pictures/aset images/idealscope and
H&A images. If you have any, post them please.

Some places do have restocking fees. I personally would not buy from a place like that. I want the freedom to change my mind.

Most of us have converted to be on-line diamond shoppers due to the availability of stones. We're a rather picky bunch and like to
see what all our options are.
 
Welcome SJ123. Folks here will steer you right and the vids that @lulu_ma and @DejaWiz posted are some of the best explainers I’ve ever seen at explaining why the folks here are so passionate about cut.

I second some of the further suggestions that Lulu made about stones for earrings, namely that there a great place to play with cut and clarity to maximize size. If I were in the market I’d be happy to drop to clean SI2 and even a J, so long as they were well cut.

If you did decide you wanted to have the option to upgrade in the future, I would also lean to WF as a preferred vendor, because their policy is so generous. If you‘re less concerned about that, folks here can help you identify the ideal cut unicorns at places like Blue Nile.
 
Welcome SJ123. Folks here will steer you right and the vids that @lulu_ma and @DejaWiz posted are some of the best explainers I’ve ever seen at explaining why the folks here are so passionate about cut.

I second some of the further suggestions that Lulu made about stones for earrings, namely that there a great place to play with cut and clarity to maximize size. If I were in the market I’d be happy to drop to clean SI2 and even a J, so long as they were well cut.

If you did decide you wanted to have the option to upgrade in the future, I would also lean to WF as a preferred vendor, because their policy is so generous. If you‘re less concerned about that, folks here can help you identify the ideal cut unicorns at places like Blue Nile.

Thanks for this! We definitely are unlikely to upgrade in the future. This will most certainly be a one-off purchase. Looking for something that looks nice and that she can wear out to dinner or on a special trip every once in a while. We aren't really jewelry people, so I would appreciate any unicorns you might recommend at a Blue Nile or similar, between $3000 - $10000
 
Another option.

Both are AGS Excellent/Ideal. Contact them ASAP and put them on hold so you can think it over for a while without FOMO.



Platinum 3-Prong:

Platinum 4-Prong:
 
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Another option.

Both are AGS Triple Zero. Contact them ASAP and put them on hold so you can think it over for a while without FOMO.



Platinum 3-Prong:

Platinum 4-Prong:

Thanks for this! Do you know how I have them mounted? It seems to only let me purchase as a ring or necklace.
 
Thanks for this! Do you know how I have them mounted? It seems to only let me purchase as a ring or necklace.

Just add to cart as loose diamonds, add the studs, then tell them to set them in the studs.
 
What do you think about these two options for diamond studs?


 
What do you think about these two options for diamond studs?



They both look great!
 
Welcome.
Around .75 (3/4 carat) is a fabulous size for diamond studs.
Big enough to be seen without starting to look “a bit much”.
Go for cut no 1. That’s the sparkle. Don’t compromise on this.
Colour and clarity aren’t so critical with earrings as polite people don’t get that ”up close and personal”.
Even SI can be “eye clean” in earrings. So even H or I will look white to 99% of people and don’t fret a small size difference or 1 colour grade difference, in earrings you can never notice such small differences.
 
I'm trying to decide between two sets:

Set 1:

Diamond | 0.736 ct I VS1 Expert Selection Round Cut Loose Diamond AGS Certified | 4419249

This fabulous 0.736 carat Round Ideal cut diamond has a clarity grade of VS1 and color grade of I.It is an excellent choice for engagement rings. | 4419249
www.whiteflash.com

Diamond | 0.744 ct I VS2 A CUT ABOVE® Hearts and Arrows Super Ideal Round Cut Loose Diamond AGS Certified | 4410606

This Whiteflash A CUT ABOVE® super ideal cut hearts and arrows 0.744 carat I color VS2 clarity loose diamond is graded by the American Gem Society (AGS) Laboratories. | 4410606
www.whiteflash.com

Set 2:



I'm trying to figure out how much of a difference we are talking about here in terms of look and sparkle between the two sets. Set 2 is maybe $1000 cheaper, so if they are very similar I'd rather save the money, but if there is a big difference I might splurge on set 1. Curious to get your thoughts!
 
Both would be spectacular if you are not color sensitive. I don’t think size wise you would see much difference.
 
Check out this thread. For the pics the ACA K looked similar in color to the GIA I color excellent cut (scroll to the end). The visuals may help you. My cousin got J color ACA studs and they look colorless to me and I'm color sensitive.

 
About that return policy:

10% restocking fee on all returns.

Depending on the details, and the devil is always in the details, that’s pretty reasonable. Normally there’s a special case for the first few weeks when there’s no return fee unless you damage the piece, the paperwork, or some similar problem. Sometimes you have to deal with some shipping or maybe credit card fees. After that, there are usually no refunds at all. It’ll be in the terms and conditions of their website and/or on the signs in the store. As a last resort, it’ll be written on the back of the sales receipt. Often, it’s in their advertising. In any case, don't be shy to ask to see it and read it carefully. If it’s not in writing it doesn’t exist.

Your own terms and conditions should be pretty simple too:

No refunds = No sale. No exceptions.

Refunds normally don’t apply to mountings although this also varies from one dealer to the next. Most will have some sort of warranty if the piece has a defect but if you buy a diamond, buy a mounting, and have them set the stone and size it, this usually voids your ability to return the mounting. If you have someone else set it, it ALWAYS voids your ability to return the mounting.

A few, many actually, will have some sort of non-refundable deposit. If you make a return they may apply it, or some of it, to the purchase of something else but you can't get it in cash.
 
From a budget POV, I am flexible. I am considering between $2500 - $10000

That's a huge gap which means you could yield two completely different pairs of studs :D

If you just wanted a nice pair of 1/1.5 TCW studs, there's nothing wrong with James Allen for a fuss free online experience. That would be the lower end of your budget.

If you really wanted some standout stones above 1.5 TCW then you could look at super ideals from WF, JA etc. Obviously the higher end of your budget.
 
That's a huge gap which means you could yield two completely different pairs of studs :D

If you just wanted a nice pair of 1/1.5 TCW studs, there's nothing wrong with James Allen for a fuss free online experience. That would be the lower end of your budget.

If you really wanted some standout stones above 1.5 TCW then you could look at super ideals from WF, JA etc. Obviously the higher end of your budget.

Also, OP should consider if there is a chance she would want to upgrade the diamonds down the track. WF's upgrade policy is super generous whereas JA requires spending double the original.
 
Also, OP should consider if there is a chance she would want to upgrade the diamonds down the track. WF's upgrade policy is super generous whereas JA requires spending double the original.

OP already mentioned that this is a one off purchase and upgrading is unlikely.
 
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