Engagement Ring Cost – Tips
How to Save Money
Your own budget may be higher or lower than the average engagement ring cost, but whether it’s $1,000 or $100,000, there are a few ways to make your money stretch as far as possible.
1. Shop Online
20 years ago, buying a diamond online was much harder than it is today. Modern digital media, videos, testimonials, and communities like PriceScope have made it easier to research which online sellers are reputable and offer the best value. The generous return periods offered by those sellers also make online buying completely safer and more practical.

Good news: Statistics show the total savings from purchasing online can be from 30% to 50%, compared to a bricks and mortar jewelry store, so the average engagement ring cost drops online, if comparing apples to apples. You can also spend the same amount you would in a bricks and mortar store, while enjoying better cut quality, higher carat, color, clarity, etc., for the same money. The vast selection online also makes finding the diamond and setting which fit you best more practical.
The best news? You’re online right now, researching diamond prices from some of the world’s most reputable online sellers, with an active, unbiased community eager to discuss topics like average engagement ring cost and what one should spend.
PriceScope Pointer: You can get quick answers to any question now: Ask our community of unbiased independent helpers
2. Shop Just Under Key Weights
Staple carat weights such as 0.50ct, 0.75ct and 1.00 are sometimes called key weights or “magic sizes” because prices seem to magically jump at those sizes. Shopping for diamonds just under key weights can be a great way to make the most of your budget. Buying just under a key weight can net an average of 15-20% in savings.
All else equal, there is negligible visual difference between a diamond weighing 1.49 carats and a diamond weighing 1.50 carats, but the price for the 1.50 carat diamond will jump up notably. This is because, psychologically, 1.50 carats is a key weight compared to 1.49 carats. To the naked eye, there is no size difference between those weights, but the negligibly smaller diamond is easier on the budget.
3. Use Several Smaller Stones
A band set with several small diamonds, or a solitaire surrounded by a diamond halo, can imitate the sparkle of a single, large diamond without the cost. That budget will go much further with smaller stones, since diamond prices increase exponentially as diamonds get larger. When buying a single center stone, you could also consider a halo setting, making it look notably larger and adding abundant sparkle.
4. Go for the Gold
The cost of white and yellow gold is typically less than platinum (depending on market dynamics). Also, while 18K gold is most popular, bridal jewelry is frequently offered in 14K white and yellow gold settings, which are even easier on the budget. Read about the most common alloys on our page covering platinum vs white gold settings.
5. Alternate Gemstones
Diamonds are the king of gemstones, but if you prefer a splash of color, that will also help the budget: Red garnets, orange citrines, purple amethysts, pink morganites, green peridots, blue-green aquamarines, and topaz in various colors and other colored stones are suitable for daily wear. When used for engagement rings, they also make a unique statement.