Missrocks
Brilliant_Rock
- Joined
- Dec 27, 2007
- Messages
- 518
I have to agree with this 100 percent. It's amazing how much easier the majority of people are sold on price, than any other aspect of the product.Date: 3/23/2008 7:47:48 PM
Author: strmrdr
Howdy DG :}
I see where you are coming from, most people don't even care too see the difference between AGS0 and AGS5 they just want the cheapest stone they can get that will make who they are buying it for happy.
Show them 4 diamonds and say this one(don't mention its a dog) is 33% less and a lot of people will find something too convince themselves its the best looking.
Do so in lighting that makes any diamond look good and you can sell dogs all day long.
But I think that most people can be trained quickly too spot minor difference if they want too.
I also do believe their is also a percentage of people out there who work in just the opposite way. Tell someone its more expensive, that is associated with a more desired, valuable product, in their mind.
Then there are those average consumers who really are able to see a visible difference (not mentally mindset) in the qualities of the product being compared, and will make their decision based on how visual of difference is perceived vs. relative value.
The latter two mentioned, I do believe to be smaller percentages.