- Joined
- Sep 3, 2000
- Messages
- 6,733
It is with absolute certainty that the vast majority of diamonds that have been sold to consumers in the past 50 years have been primarily in the 2B to 4A category of the AGA Cut Classes. Many, even most, of them look very nice or even excellent and most owners are very happy with these diamonds. Even today, most diamonds sold in the USA are 2B to 4A in spite of all the extra and readily available knowledge that consumers can now easily access. What does that say? I think it says most people need to control their spending budget sufficiently that they will agree to take a compromise on cut quality as well as to compromise of color, clarity and weight. It is purely logical and ought not concern us.
For sure, the AGA Cut Class promotes cut quality as a parameter of what creates a high quality diamond, but it does not FORCE anyone who wishes to buy anything they want to do differently. RockDiamond and others have a huge audience to sell to, larger than the small body of consumers who especially look at parameters and charts, who will take an expert's word and what they see with their own eyes as sufficient data to decide to make a purchase. We can be happy for these consumers as they are buying what they want in the manner that they choose. For this smaller body of cut conscious shoppers that Pricescope especially fosters, I think the AGA Cut Class tool is just one more tool in the screening arsenal for this select group of consumers who are looking to maximize a particular characteristic of diamonds, light performance.
The vast majority of consumers don't put such great emphasis on light performance and are willing to look at the huge variety of alternatively cut stones. No problem. That is why there is a free market and information is freely given in all directions. No harm is being done by buying such a personal item any way you want to. Sellers who offer alternatives often sound like dissenters, but really they are the voice of reason on occasion, too. Keeping an open mind about learning what YOU, the consumer, prefers is a healthy thing. This tool is not the way everyone should buy a diamond, but it will be highly useful for a good number of consumers. It will also inform those who choose to buy alternative cuts some things which may be important in the nature of exactly how an expert (me) believes they have compromised in their choice of a diamond. It may not deter them from buying, but they will better understand their decision. They may be tempted to shop a bit further and make a correct compromise based on knowledge.
All the rules of use and the warnings have been posted for many years. Andrey will likely re-post them near the grader when he gets the opportunity. This work is never finished, but this is how progress is made.
For sure, the AGA Cut Class promotes cut quality as a parameter of what creates a high quality diamond, but it does not FORCE anyone who wishes to buy anything they want to do differently. RockDiamond and others have a huge audience to sell to, larger than the small body of consumers who especially look at parameters and charts, who will take an expert's word and what they see with their own eyes as sufficient data to decide to make a purchase. We can be happy for these consumers as they are buying what they want in the manner that they choose. For this smaller body of cut conscious shoppers that Pricescope especially fosters, I think the AGA Cut Class tool is just one more tool in the screening arsenal for this select group of consumers who are looking to maximize a particular characteristic of diamonds, light performance.
The vast majority of consumers don't put such great emphasis on light performance and are willing to look at the huge variety of alternatively cut stones. No problem. That is why there is a free market and information is freely given in all directions. No harm is being done by buying such a personal item any way you want to. Sellers who offer alternatives often sound like dissenters, but really they are the voice of reason on occasion, too. Keeping an open mind about learning what YOU, the consumer, prefers is a healthy thing. This tool is not the way everyone should buy a diamond, but it will be highly useful for a good number of consumers. It will also inform those who choose to buy alternative cuts some things which may be important in the nature of exactly how an expert (me) believes they have compromised in their choice of a diamond. It may not deter them from buying, but they will better understand their decision. They may be tempted to shop a bit further and make a correct compromise based on knowledge.
All the rules of use and the warnings have been posted for many years. Andrey will likely re-post them near the grader when he gets the opportunity. This work is never finished, but this is how progress is made.