Ideal vs. Ideal plus ? Is this a thing?

[cashton13]

Hey all!
In my trying to learn about lab diamonds and looking at multiple sites and pictures I stumbled across
Gems NY, in the cut filter they have igi IGI Ideal plus is this a thing or just marketing, and if so what is the difference between ideal and ideal plus? @DejaWiz i would love to hear your thoughts if you have any . Thank you

 

[DejaWiz]

Hey all!
In my trying to learn about lab diamonds and looking at multiple sites and pictures I stumbled across
Gems NY, in the cut filter they have igi IGI Ideal plus is this a thing or just marketing, and if so what is the difference between ideal and ideal plus? @DejaWiz i would love to hear your thoughts if you have any . Thank you

Strictly their own marketing...there is no "ideal plus" cut grade from GIA/AGS or IGI, so the criteria that this seller is using to call a diamond "ideal plus" is a complete unknown.

 

[cashton13]

Strictly their own marketing...there is no "ideal plus" cut grade from GIA/AGS or IGI, so the criteria that this seller is using to call a diamond "ideal plus" is a complete unknown.

I see, ok thank you I appreciate your reply

 

[JPie]

Gotta love marketing. Maybe next they’ll think of “Premium Ideal” and “Ideal Plus Advantage.” It’s like airline fare classes.

 

[cashton13]

Lol!