If you could ONLY have either branded jewelry or unbranded jewelry in your collection, which would you pick?

[josieKat]

Actually your answer was really interesting to me because it basically shows that cut is really just king for you. I threw this out as a discussion question in here mostly to get people debating and questioning because that’s my fav part of PS

It’s interesting to me because my personal view is different, the setting is more important to me than the stone because overall the piece as a whole is the most important thing to me. While for you it’s the opposite.

Thank you!

I'm in a similar boat as @rainydaze - I have extremely simple settings (some of which were custom but just because I'm picky not because they were elaborate), but all of my diamonds are branded according to your criteria (AVC, AVRs, Quadex, ACAs). I don't care at all about typical brands when people talk about jewelry, but I do care about these particular diamonds. So I selected unbranded at first but then when I realized you included the stones as well, I had to change it because I want my stones and I'll just have to make do with a branded setting.

 

[canuk-gal]

Branded.

And then just wait for my favourite designers to qualify under that “branded” header.

For my tweak fix… Even the biggest houses do custom works and special orders.

I'd like Tiffany to make/find me a gold locket. I think lockets been long retired.