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SOLD Stunning Old European Diamond for Sale

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Re: Stunning Old European Diamond for Sale

I'm not in the market right now either but if I were, I can guarantee you I'd have snapped this up so fast your head would spin. I've gone to GOG and watched the video countless times just to see this beauty. In the year that I've been scouring old stones, there is only one other stone that I can think of that I fell in love with immediately (in that size range, and that one is going to belong to a PS'er soon!). Really, it's so, so lovely and I'm not quite sure why it hasn't sold yet, but I do think you're going to have to wait it out until you can find someone like those of us who do love it ... who can afford it or need it. I don't know that I'd even reduce the price more. Have you considered moving it to JbEG where people are specifically looking for the antique beauties, or do you need to consign through GOG?
 
Re: Stunning Old European Diamond for Sale

carmine7|1332083585|3151352 said:
I am thinking about another price reduction. I hope it will help . I would like to get opinions from people who were interested in buying the stone and what was your reasoning to opt out.I know there was someone very interested a few weeks ago but they bought another more expensive stone . The stone was an 3.09 M color and the asking price was$ 25,000.00 . I don`t know who it was but she is a member on pricescope. I don`t know what she paid for the stone but I can tell you I got a call from Johnathon asking if I will accept $18,000.00 and I said yes and she went for the other stone.I would appreciate any feedback on why it is taking so long to sell .
Thanks !

Hi Carmine!

It was me looking at your stone. I bought the GIA 3.09 M VS1 from OWD. My reasons why?

Although your stone is gorgeous:
1. I had reservations on the color, really hated to go that low (mainly because if I ever needed to sale I felt that an M VS would move better).
2. Clarity, I could clearly see the inclusions on the video and that bothered me.
3. Price, I won't disclose what I paid because I promised Adam that I would not, but I will say that I did not pay the asking price (I will say it was over 20K). For what I paid, it was well within reason for the color and clarity difference of yours. I will also disclose that my stone did appraise for $25,500.
4. OWD does offer an upgrade option if I wish to do so.

As to why it is taking so long to sell yours?

It's really hard to say. One reason may be that GOG does not inventory that many antique stones so they are not one of the go to vendors when people are looking. I know Jonathan has done a great job on marketing your stone.
You may have done better if you had gone with JBEG because they specialize in old cut stones. I know they have sold many lower color stones.

I do wish you the best of luck and maybe it will sell soon if you reduce the price further.
 
Re: Stunning Old European Diamond for Sale

I would put it on Diamond Bistro but that is just my thoughts; then you can lower the price.
 
Re: Stunning Old European Diamond for Sale

Thank you bright ice for your honesty.I value your opinion because you have done a lot of research on on OEC s.So in a nut shell you did consider my stone but you preferred the m color and the price didn`t make much of a difference for you.With that in mind maybe a price reduction is not the way to go.I think it might need more exposure.Does Adam from Old World Diamonds do consignments ?I live in NY so this would be very easy for me to do.
Thanks
 
Stunning Old European Diamond for Sale

carmine7 said:
Thank you bright ice for your honesty.I value your opinion because you have done a lot of research on on OEC s.So in a nut shell you did consider my stone but you preferred the m color and the price didn`t make much of a difference for you.With that in mind maybe a price reduction is not the way to go.I think it might need more exposure.Does Adam from Old World Diamonds do consignments ?I live in NY so this would be very easy for me to do.
Thanks
I think better exposure may do it some good- out of the people looking for old cuts- and then people with that budget are probably not a large pool of people..
 
Re: Stunning Old European Diamond for Sale

I understand, but I am not going to discount it to an unreasonable # after all is said and done it is still a 3.07ct. stone so what do you think a fair asking price is ?
 
Re: Stunning Old European Diamond for Sale

When I was recently trying to price my old stone for the secondary market, even though I had just bought it at retail, Adam @ Old World Diamonds was very, very helpful to me, as well as Erica @ JbEG. I'm sure Erica had some bias because she had sold me the stone, but she's super great to work with and has not steered me wrong yet. Adam had no dog in my fight, so to speak, and he gave me some great advice as well as pricing info. Maybe reach out to either of them for second and third opinions on getting this thing sold since it is their specialty, whereas it's not GOG's.
 
Re: Stunning Old European Diamond for Sale

Chiming in to agree with steelmagnolia. Erica has offered alot of unattached advise to me in my process. I have also heard very good things about OWD.

Was reading previous responses and I think Bright Ice chose the stone, not necessarily b/c of the color alone, but because it would be easier to resell a VS1 M over a SI1 Q-R. I have had the same dilemma and, eventhough I don't PLAN on selling some of my stones, I still see them as an investment and consider what I pay versus how quickly/easily I could sell them for.

In the same vein, I would choose to pay a 2-3k more for a VS1 J if I had to choose between that and an M.

I hope you aren't offended that I spoke for you Bright Ice, and correct me if I misrepresented your comment. I wasn't sure if you were checking this thread. I think your feedback was very good.

I have been watching this and you do have a nice stone and I think it's just about getting your stone in front of the right audience and competitive pricing. Creating the perfect storm is tough.
 
Stunning Old European Diamond for Sale

steelmagnolia said:
When I was recently trying to price my old stone for the secondary market, even though I had just bought it at retail, Adam @ Old World Diamonds was very, very helpful to me, as well as Erica @ JbEG. I'm sure Erica had some bias because she had sold me the stone, but she's super great to work with and has not steered me wrong yet. Adam had no dog in my fight, so to speak, and he gave me some great advice as well as pricing info. Maybe reach out to either of them for second and third opinions on getting this thing sold since it is their specialty, whereas it's not GOG's.


Yes- figuring out what vendors would price it at- and then maybe seeking on DB for a little less since you won't have consignment fees will attract more buyers and still get you ye price you would like,

I do think it's about finding that right buyer... It may take a little while.
 
Re: Stunning Old European Diamond for Sale

carmine7|1332163880|3151948 said:
Thank you bright ice for your honesty.I value your opinion because you have done a lot of research on on OEC s.So in a nut shell you did consider my stone but you preferred the m color and the price didn`t make much of a difference for you.With that in mind maybe a price reduction is not the way to go.I think it might need more exposure.Does Adam from Old World Diamonds do consignments ?I live in NY so this would be very easy for me to do.
Thanks

I don't know if they do but it would be worth it to call and check. I would also check with JBEG as I said in my response post.

The other posters are giving you good advice as well..
 
Re: Stunning Old European Diamond for Sale

I agree with what some of the others have said about maybe moving your stone to JBEG or even try to sell it on DB. Jonathan has done a great job for you, but as a consumer, I mainly go to his web site mainly to look at AVCs or AVRs. I wouldn't have known you had an OEC for sale there if it wasn't for this post. Since I love old stones (yours is bit out of my price range though) and when I'm looking online, I mainly go to JBEG because that's my go to vendor for old stones, if you will. They also seem to be able to sell large stones with warmer colors like yours. I also visit Old World Diamonds. hth a little.
 
Re: Stunning Old European Diamond for Sale

Hi there!

I've watched your thread with interest because it's a very unique and beautiful diamond! Regardless of whether you move the stone to a different vendor, or keep it with GOG, I wanted to share a few things that we've learned along the way, which perhaps will help you.

1. There's no magic formula for what will sell quickly, or why. If there was, well then that's what we'd stock :) The fact is that there's really no rhyme or reason to why some pieces sell quickly and some take much longer to move. More on that later.

2. Dropping the price won't necessarily mean that your piece will sell faster. And in fact it could be detrimental to your listing. A diamond priced too far below market screams "too good to be true" and buyers will pass it by because they'll think something could be wrong with it. The key is to trust your vendor with regards to pricing, and if you want to leave room to negotiate, then allow the vendor to do so on your behalf. For example, you've now posted that you're willing to sell it for $18k, which undermines any negotiating Jonathan may have been doing on your behalf based on the higher list price. What if a buyer walks into his store today and pays $19k for it, then comes onto PS and sees that she could have bought it for $18k? It's best to leave the marketing and pricing negotiations to your trusted vendor, and keep your personal pricing thresholds private, between you and your vendor.

3. Every estate piece will take as long as it needs in order to sell. There is a particular buyer out there for this stone, and you just have to wait patiently for him/her to find it. We once had a stunning 4ct stone in the store and it took 2+ years to sell. Last year we had a beautiful 4.50ct in the store and it sold in under 4 months.

We find that price is rarely the factor in determining how long a piece takes to sell (assuming the item is fairly priced, of course). Patience is the key, and a bit of luck doesn't hurt. As I said above, price adjustments and reductions can actually be a detriment to marketing your stone. Everything sells eventually - even the most unusual items will find a home, and your stone will sell when the right buyer comes along.

4. Consignment is not the way to go for someone who requires a quick sale. If you want to sell it fast, then approach dealers about buying your stone directly or sell it yourself via DB or ebay. Consignment requires patience, but in the end you'll get far more for your stone than you would on your own. It's a trade off.

5. Cert the diamond for the market you're in. Antique diamonds are almost always EGL USA certed. While your GIA report is a great tool for savvy consumers, there's no harm in dual-certing your stone and it will allow potential buyers to accurately comp it to other vendors' goods.

For example, if I want to compare it to OWD's stones for pricing comps, how will I do that when almost all of Adam's stones carry EGL reports? What's the EGL-equivalent of a GIA Q? There's no hard and fast rule of thumb on this, so don't underestimate the value of allowing buyers to make apples to apples comparisons to your stone. A dual-certed stone is going to offer consumers the maximum amount of information they can use when evaluating your diamond, which is a good thing.

We've struggled with this issue for years and found that GIA reports are just plain less useful in the old cut market than EGL reports, even though GIA is better for the consumer and is the higher standard among modern goods and here on PS. But in the case of antique stones, the right tool for the job is EGL. We're actually moving towards dual-certing all of our loose diamonds in order to cover all bases and reach all types of buyers, as well as to shine a spotlight on the differences between GIA and EGL.

That's all the advice I can think of off the top of my head. Hopefully it helps you!
 
Re: Stunning Old European Diamond for Sale

Wow! That is the best advice I got in a long time.I want to clear up something first . I never negotiated any price ,Jonathan called me a couple of months ago with an offer he got and want to know if I will accept it and I said yes.Now to your suggestion I get the stone certified by EGL , that is a great idea . I wasn`t aware that most antique stones have EGL certs.I went with GIA because I felt it would be more credible to what the stone truly is.I didn`t want to misrepresent the stone as to its specs.I now realize that GIA certs. are very acute with their ratings and I plain on calling Jonathan and getting his take on this.Now I am curious as to what the EGL report will state. This is very interesting to say the least.
Thanks again, Carmine
 
Re: Stunning Old European Diamond for Sale

Happy to help, Carmine! I wish you the best of luck in selling your beautiful diamond - anyone would be lucky to have it - what a treasure!
 
Re: Stunning Old European Diamond for Sale

That was great advice that ericad gave you! :)

I've been watching this post too because I am in the market for a 3-4 carat OEC. Love, love, LOVE your diamond, Carmine--and I kind of love the color too! Do you mind if I give you a few of my "not a diamond vendor or expert but a diamond buyer" thoughts on why it hasn't sold?

So even though I love the color I fear that on my hand it might just look a bit too warm (will people actually say why is your diamond so yellow????) and then I think well I shouldn't go lower than a K, L or maybe at the lowest an M. I honestly think that there aren't too many buyers that will go as low as a Q--an M maybe but even those sit for a while--most buyers tend to want to stay above K. JBEG had a 3.67 M (I think that was the carat weight and I am unsure as to whether the color was GIA or EGL now that I think about it) and it seemed like it took forever to sell--and in the end it was a great deal for someone. It was priced at just a few thousand more than your diamond--maybe in the $23K and some change range--plus it was already in a setting and they would go down a tad on price for a loose stone. I swear the week I decided to buy it I went to the web site I saw it had just sold--drats. Oh well, I'm glad another PSer got it. :)

Being a Realtor I kind of liken your diamond to having a listing on a busy street (this would be the Q diamond). Not many people want to live on a busy street--they all want to live on a quiet lane (this would be the I-J-K-L diamond). Those busy street sellers often list their home with several different Realtors trying to get the price they want (much like what you are thinking about doing). And in the end it always comes down to a price reduction that makes that home more attractive to the buyer--when the price is low enough someone sees that they can't get that large of a house/ value on any quite lane for anywhere near the price of the busy street home and they buy it.

I often wonder if all of the grief of holding out for the price was worth it, I mean when in the end they accepted a sale price that could have resulted in a sale months ago? Everyone has a different price they need to get, to pay off a mortgage or what have you, and I totally understand that. It's a very personal decision, but it can be helped along with a good vendor (or a good Realtor). ;)

In my opinion, diamonds or real estate, it all comes down to price and most buyers are shopping in a price range. So a buyer like me who can spend $19k more than likely can spend $23k. So you have two options, either stand firm on your price, and hope someone comes along and just loves that color which may take some time (so be prepared), or for a quicker sale, lower the price so that a buyer can't get that size in a higher color for just a few thousand more dollars.

Here's something to think about: Listing on DB is a lot like listing a house For Sale By Owner--it's great if you have a lot of time to waste on "goofballs" that probably aren't all that serious. I think the price range your diamond is in--it's a large price tag to be brokering with--you are wise to work with a vendor --again just my opinion, because as I recall he is only charging your 15% commission? I'll have to go back and look on that but for the price savings I'd rather have him answer all the calls and questions and worry over the stress of the money/ diamond exchange when it does sell--but I am always short on time with my hectic schedule and apprehensive with cash transactions, so you might have a different opinion on that. And although I have no idea if Jonathan has financing available on this diamond (I'm a cash buyer) that could be an attractive package for someone who might not have the cash up front and therefore result in a higher sale. All things to think about.

One more thing to point out, in this economy I am looking for value (it's not like I need a large diamond, it's a luxury purchase afterall). I will never resell the diamond I purchase but I still want a good deal--actually make that a great deal. And for a great deal I am willing to "get over" the color worry and care a less about what anyone else thinks as long as I like it.

Anyway, this is just my opinion and the opinion of an actual buyer (not a vendor, not a diamond expert) looking for a 3-4 carat diamond in your price range--not sure if it helps or not.
 
Re: Stunning Old European Diamond for Sale

carmine7|1332344782|3153485 said:
Wow! That is the best advice I got in a long time.I want to clear up something first . I never negotiated any price ,Jonathan called me a couple of months ago with an offer he got and want to know if I will accept it and I said yes.Now to your suggestion I get the stone certified by EGL , that is a great idea . I wasn`t aware that most antique stones have EGL certs.I went with GIA because I felt it would be more credible to what the stone truly is.I didn`t want to misrepresent the stone as to its specs.I now realize that GIA certs. are very acute with their ratings and I plain on calling Jonathan and getting his take on this.Now I am curious as to what the EGL report will state. This is very interesting to say the least.
Thanks again, Carmine

I think what she means is that you posted here in PS that you were willing to accept $18k. By making that information public you are basically getting involved in the negotiations 8)
 
Re: Stunning Old European Diamond for Sale

I will also note that when I offered, I had already seen your posting that you were negotiable and really wanting to move it. So I can see that if someone in the market sees this information it may certainly cause you a lower selling price.
 
Re: Stunning Old European Diamond for Sale

Thanks for your opinion MydiamondSparkles I realize price matters but I have to say this . My late Father had this ring for over 40yrs. and to my eye it never ever showed yellow. He had it mounted in a platinum setting and it was very bright and radiant. I think sometimes we get carried away with reports and we should just observe with we see with our eyes.I feel the best way to purchase a diamond or anything for that matter is to see it in natural lighting. It is very hard to buy anything sight unseen.I wonder if any non professional could tell the difference between a EGL 3.0ct. m colored stone mounted in a 18k yellow gold setting and a GIA 3.0ct. Q mounted in platinum setting I think to the naked eye they are close .I wish you could have seen it mounted in that Platinum setting!
 
Re: Stunning Old European Diamond for Sale

I wish I could have seen it too, I bet it was amazing! What happened to the platinum setting? Do you have photos? I'd love to see them! Wait, I am tring to remember if you had those photos on the very beginning of this post--I'll go look. :wink2:

I know that some people might not be able to tell the difference between an M and a Q, but in diamonds it can be a mind thing. Like some people have to buy a VVS and would never consider anything lower even though a lower darity diamond might be extremely clean and you wouldn't be able to tell the difference with the eyes. And who knows, maybe EGL will say it's an M? But even M's seem to take a while to sell. And yes I am sure it does seem that we might get carried away with reports but reports are one of the most important ways to gauge how much the market value is.

Your diamond is so beautifully cut that there has to be a reason it hasn't sold. So it's either color, clarity or price. Two of those things you can't change.

I am going to be traveling to NYC shortly and I may just pop in to see it. I do know you have a deep emotional connection with this diamond and I am not in any way telling you that what you have isn't special and beautiful--because it absolutely is. I really do love your diamond. :)
 
Re: Stunning Old European Diamond for Sale

I was also going to say that I think you should consider listing it with someone who sells a quantity of old stones OR at the very least where buyers/consumers know they can go to see a bunch of old stones. I am always rolling JBEG or OWD just to see what they have because I know they specialize in that stuff, but I would never think...let me go see what old stones GOG or any of the other H&A usual suspects have.

I also would list it on DiamondBistro and just link people to the GOG listing, much as many people do on here when they list with JBEG--they list the stone/ring on DB and say it's being sold here (link). Get as many eyeballs on that stone as possible.

Good luck. I think it's a fantastic stone and I do think that with the old stones people do need to use their eyes but it can be daunting to drop what is a LOT of money on a stone. I also think that dropping the price too low can backfire on you as well because as someone else already said, when something is priced very low people tend to look for flaws or second-guess themselves.
 
Re: Stunning Old European Diamond for Sale

I just want to say that as far as price is concerned I did shop the stone to the trade in NYC and I was offered$ 11,000.00 by one of the vendors who specializes in old stones but when I went to his website he had stones that were OECs of the almost the same specs. for more than double the price.I posted all about this on the Antique &Vintage Jewelry forum under Help selling a old mine cut diamond( at the time I thought it was an old mine cut ).I just can`t believe the price difference . I will use the stone bright ice bought because she can attest to what I am saying. Her stone was listed for about$ 25,000.00 I think it is a 3.09 M color. That is how me and Jonathan came up with asking price of $19,000.00.remember those are the asking prices of the stones I don`t know what she paid but I am sure she paid less then $25,000.00 and good for her, her stone is magnificent !! I want a fair price for my stone.What is fair will be determined by what the buyer is willing to pay and what I am willing to accept.
 
Re: Stunning Old European Diamond for Sale

I have the platinum setting. I am keeping it because it is engraved with my Dads initials and I can`t part with it.He also had an 18K yellow gold setting which is also engraved which I am keeping.The only photos I have of the ring in a setting are of my dad with the ring on and they are not close ups so you can`t really see the ring .
 
Re: Stunning Old European Diamond for Sale

I will tell you the my husband and I considered your stone. Ultimately it was the color, not the clarity or price, that made us go elsewhere. It would make a gorgeous pendant, but Q-R is just too low in color for me. My E-ring is a J, so it's not like I can't handle a little color! I hope you find a buyer for this beauty very soon, I'd love to see it on the neck or finger of a PSer!
 
Re: Stunning Old European Diamond for Sale

VRBeauty|1323377025|3077277 said:
carmine7|1323276442|3076154 said:
He did say a pro football player is interested and wants it for a stud earring.


:eek: :shock:

LOL...BIG EARS....BIG diamond stud! Yummy stone...love those small tables.
 
Re: Stunning Old European Diamond for Sale

Thank you for being honest Nararabbit. I do have a few questions and hope you don`t mind answering them.Is your stone an OEC ,is the cert EGL or GIA,was the stone in a mounting or was it loose, what mounting is it in yellow gold or white and what is the ct. weight?One last question did you buy it over the internet sight unseen or from a retail store where you can see it with the naked eye.
 
Re: Stunning Old European Diamond for Sale

We sent the stone out to EGL for their cert.Lets see what happens.
 
Re: Stunning Old European Diamond for Sale

carmine7|1334094777|3167860 said:
We sent the stone out to EGL for their cert.Lets see what happens.

Sounds like a good plan!
 
Re: Stunning Old European Diamond for Sale

Carmine - I've looked at those pictures several times - that is such a beautiful stone! I'm curious to see what the EGL report says. Other than that, if you can afford to wait for the payout, I'm sure your diamond's person is out there somewhere!
 
Re: Stunning Old European Diamond for Sale

EGl report sometime today.This will be very interesting.
 
Re: Stunning Old European Diamond for Sale

Any word?
 
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